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Exploring Taiwan Indie Musicians’ Skills Development: Case Study on Band Practitioners
Proceedings of International Conference on Humanities, Social and Education Sciences - 2022
Hsiao-Han Wang
Dr. Omid Noroozi, Dr. Ismail Sahin
978-1-952092-33-6
152-162
Over the decades, digital technology, social media, online streaming and subscription has changed the global music industry. Music nowadays can be created, produced, disseminated, exhibited and consumed online via the Internet. Taiwan Ministry of Culture has made a lot of efforts by launching subsidy program since 2007, holding music awards such as GMA and GIMA, founding international music media platform Taiwan Beats etc.; aimed to encourage creativity and further promote Taiwan culture to the world. Taiwan indie music burgeon despite internal and external changes. They carry out DIY by following autonomy, some produce and promote their work either through collaborating with indie labels yet some even start up their own company. Either way demonstrates entrepreneurship, these musicians are practitioners bear with risk-taking while managing resources in order to sustain music creation and career. Taiwan indie music sector is learning step by step from both success and failure and transforming personal passion into professional know-how. Furthermore, indie musicians/bands have gradually taken over the Mandopop market by winning awards in GMA/GIMA. Perform actively and embark on world tours, translocal collaboration, indie musicians/bands are embracing the global music market, building networks and fanbase worldwide. Regarding to the above, this research aim to develop a guideline for indie musicians who attempt entrepreneurship in the future. To meet the research objectives, this research will conduct case study on Sunset Rollercoaster, to understand how they develop entrepreneurship and skills through managing their organization and projects. In-depth interview with band members will be conducted to collect data and semi-structured interview with other indie musicians is anticipated to gather feedbacks and refine the guideline with their opinions.
Wang, H.H., (2022). Exploring Taiwan Indie Musicians’ Skills Development: Case Study on Band Practitioners. In O. Noroozi & I. Sahin (Eds.), Proceedings of IHSES 2022-- International Conference on Humanities, Social and Education Sciences (pp. 152-162), Los Angeles, USA. ISTES Organization.
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